Full Name
Kasey Sheffer
Job Title
Vice President, Marketing and Own Brands
Company Name
Giant Eagle
Speaker Bio
Kasey Sheffer is a senior marketing executive and commercial retail leader known for driving revenue, margin, and brand-led growth across major omnichannel retail organizations.
Currently serving as Vice President of Marketing and Own Brands at Giant Eagle, Kasey holds full operational and strategic oversight of enterprise marketing communications and customer experience.
Previously, Kasey spent over a decade at Ahold Delhaize USA. Notably, she spearheaded the private brands M&A integration during the Ahold-Delhaize merger. Her diverse background also includes advertising agency leadership, corporate sports marketing with the NHL’s Tampa Bay Lightning, and adjunct professor roles in marketing.
A recognized industry authority, Kasey has been named one of Progressive Grocer’s Top Women in Grocery in both the Executive and Rising Star categories. She holds an MBA from the University of Tampa.
Currently serving as Vice President of Marketing and Own Brands at Giant Eagle, Kasey holds full operational and strategic oversight of enterprise marketing communications and customer experience.
Previously, Kasey spent over a decade at Ahold Delhaize USA. Notably, she spearheaded the private brands M&A integration during the Ahold-Delhaize merger. Her diverse background also includes advertising agency leadership, corporate sports marketing with the NHL’s Tampa Bay Lightning, and adjunct professor roles in marketing.
A recognized industry authority, Kasey has been named one of Progressive Grocer’s Top Women in Grocery in both the Executive and Rising Star categories. She holds an MBA from the University of Tampa.
Speaking At
