Lauren Kennedy is a senior go-to-market leader at Upshop, where she leads Strategic Accounts across North America’s grocery retail market. She partners with leading retailers to drive adoption, maximize value, and identify opportunities for continued growth and transformation.

Lauren began her career in store operations at Target, giving her a firsthand understanding of the complexity of executing change at store level. Today, she brings that operator perspective to conversations about the future of work in retail, including how AI, technology, and evolving operating models can simplify work, improve decision-making, and enable store teams to focus more of their time on customers.

Her experience spanning store operations, learning & development, customer success, and enterprise growth gives her a unique perspective on how retailers can turn innovation into meaningful, sustainable change across their organizations.