Name
Digitizing the Brick and Mortar Store
Description
The modern supermarket is no longer just a physical destination—it is a dynamic, interconnected hub for discovery, omnichannel fulfillment and engagement. In an era where shoppers expect digital convenience paired with tactile browsing, grocers must seamlessly blend physical retail with smart technology. During this session, retail innovators will explore how to future-proof the traditional store footprint with the strategies, technologies and operational shifts required to transform standard aisles into smart ecosystems without losing the essential human touch that defines great grocery service.
Attendees will gain realistic and actionable ideas for optimizing logistics and unlocking growth opportunities across the dairy category.
Speakers
Jay Voorheis, Director, Retail Sales North America - General Merchandise, Diebold Nixdorf
Lauren Kennedy, SVP Strategic Accounts, Upshop
Lauren Kennedy, SVP Strategic Accounts, Upshop